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Culture is at the heart to what it means to be human. But twenty-five years ago, the British government rebranded art and culture as 'creative industries', valued for their economic contribution, and set out to launch the UK as the creative workshop of a globalised world. 'Imaginative culture - art, stories, decoration, styles - is how we anticipate the future and feel our way into it: our antennae. Treating culture as an industry subject to the crude rules of neoliberalism doesn't make any more sense than treating healthcare the same way. Justin O'Connor's brilliant book argues for a holistic, ecological vision of culture in which it is seen as an essential part of the maintenance of a functioning society.' - Brian Eno 'Culture is not an industry radically remakes the case for culture and cultural policy in the twenty-first century. Rejecting the trend for culture's depoliticisation and the illusions of the "creative industries", O'Connor proposes a dynamic new approach where culture is recentred as foundational to citizenship, democracy and a new kind of economy.' - Mark Banks, Professor of Cultural Economy, University of Glasgow 'A passionate and well-argued "corrective" that seeks to rebalance the cultural scales away from the economic to a larger sense of social purpose. The book's central argument is that we must reclaim art, give it place and recognition in all and every society that wishes to live well and without fear. I'll buy that' - Josephine Burns, Co-Founder of BOP Consulting |